Raleigh, North Carolina

Everything You Need to Know About Owning a Short Term Rental in Raleigh, North Carolina

Owning and managing a vacation rental in Raleigh, North Carolina is no small feat! From average
annual revenue to taxes and regulations on short term rentals in Raleigh this guide has got you covered.

Despite some seasonal fluctuations, Raleigh's short-term rental market remains a promising investment opportunity, with steady occupancy rates, attractive pricing, and robust demand driven by the city's vibrant culture and popular attractions.

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Raleigh, North Carolina STR Market by the Numbers

The vacation rental market in Raleigh is on fire! Here’s what our data says on how much Airbnb’s in Raleigh can earn on average.

General Rental Data

Average Annual Revenue
$
228936
Average Daily Rate
$
172
Average Occupancy
56
%
Average Property Management Fees
10%-30%

Daily rates

1 Bed Average Daily Rate
$
120
2 Bed Average Daily Rate
$
155
3 Bed Average Daily Rate
$
224
4 Bed Average Daily Rate
$
318

Looking to invest in a vacation rental? Check out our ROI tool to calculate your future rental’s real profit potential!

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Airbnb Regulations & Taxes in Raleigh, North Carolina

Short-Term Rental Market in Raleigh, North Carolina (2026)

Raleigh, North Carolina, continues to show resilient short-term rental performance heading into 2026. The average daily rate is approximately $172. These figures reflect 2024 baseline data adjusted for 2025–2026 ADR growth of 3–5% and the modest occupancy compression seen across the U.S. short-term rental sector as new supply has entered the market.

For investors and operators evaluating Raleigh, the broader North Carolina dynamic remains favorable: rate strength continues to offset volume softness, keeping RevPAR (revenue per available rental) relatively stable year-over-year. Hyperlocal factors — neighborhood-level demand, seasonality, and the regulatory environment — should be confirmed before making investment or pricing decisions.

Market estimates as of 2026. Conditions vary; consult local operators for current data.

Short-Term Rental Regulations in Raleigh, North Carolina for 2026

General Requirements

  • Zoning Permit: Every short-term rental operator must apply for and procure a zoning permit from the City of Raleigh annually.
  • Zoning Districts: Short-term rentals are allowed as a Limited Use in zoning districts R-1, R-2, R-4, R-6, R-10, RX, OX, NX, CX, and DX.

Property and Operational Requirements

  • Occupancy Duration: Short-term rentals are limited to 30 days of occupancy for a single tenant.
  • Maximum Occupancy: No more than two guests per bedroom, and the minimum age of renters is 21 years old.
  • Cooking Facilities: Cooking facilities are not permitted in any bedroom, except in single-room studio rentals.
  • Special Events: Short-term renters cannot use the premises for holding special events or gatherings in residential zones.
  • Live-Work and Day Care: The premises cannot be used for “Live-Work” or “Day Care, Home” purposes.

Safety and Compliance

  • Fire, Building, and Housing Codes: Compliance with all applicable state and local laws, including fire and building codes, smoke detecting and carbon monoxide detecting equipment, and housing codes.
  • Liability Insurance: Operators are advised to have liability insurance, though it is not explicitly mandated in all sources.

Taxation

  • Sales and Room Occupancy Taxes: Hosts must collect and remit applicable sales and room occupancy taxes. The state sales tax rate is 4.75%, and local taxes vary between 2% and 6%.

Record Keeping and Contact Information

  • Guest Records: Operators must maintain a list of all short-term rental lodgers for a period of three years.
  • Local Contact Person: A local contact person or agent, who must be a resident of Wake County, must be available 24/7 to address any issues or concerns.

Permit Application and Fees

  • Application Process: The permit application requires detailed information about the property, including owner and property details, short-term rental information, a signed owner's affidavit, and a floor plan for multi-unit dwellings.
  • Permit Fee: The fee for zoning permits is around $194-$250.

Additional Regulations

  • Exterior Advertising: No exterior advertising is allowed for short-term rentals.
  • Parking: Operators must provide the required number of parking spaces based on the number of bedrooms rented out.
  • Multi-Unit Buildings: No more than 25%, or two dwelling units, whichever is greater, may be used for short-term rental in any single building.

Regulatory information last reviewed for accuracy in 2026. Local STR ordinances change frequently — verify current rules with the city or county before listing.

Neighborhoods Generating the Most Airbnb Revenue in Raleigh, North Carolina

1. Downtown Raleigh

  • Appeal: Downtown Raleigh is a hub of activity, offering a lively mix of business, culture, and entertainment. Guests are drawn to its high-end condos, historic homes, world-class museums, and a burgeoning food scene. The proximity to major attractions, restaurants, and nightlife makes it an ideal location for both business travelers and vacationers.
  • Airbnb Highlights: Top-rated vacation rentals include modern condos, historic homes, and serviced apartments, all highly praised for their location, cleanliness, and amenities such as outdoor dining, skyline views, and easy access to Transfer Co. Food Hall and Moore Square.

2. Five Points

  • Appeal: Five Points is known for its tree-lined streets, diverse dining and entertainment options, and a mix of architectural styles from charming bungalows to modern homes. This neighborhood offers an urban charm without the hustle of downtown, making it popular among families and professionals.
  • Airbnb Highlights: Guests love the renovated apartments and townhouses in the heart of Five Points, which feature original hardwoods, tall ceilings, and all new furnishings. These rentals are highly rated for their convenience and charm.

3. Cameron Village (Village District)

  • Appeal: Located near NC State University and west of downtown, Cameron Village offers a blend of local shops, restaurants, and a state-of-the-art library. It is ideal for those looking for a convenient location with easy access to city amenities.
  • Airbnb Highlights: Rentals in this area include historic homes and townhouses, such as a 1920 Craftsman style home, which are highly rated for their proximity to NC State University, restaurants, and shops.

4. North Hills

  • Appeal: Known as Raleigh’s “Midtown,” North Hills combines urban and suburban living with an array of dining options, shopping outlets, green spaces, and highly rated schools. This makes it an excellent choice for families and young professionals.
  • Airbnb Highlights: While specific Airbnb listings may not be as abundant here, the appeal of North Hills lies in its balanced lifestyle, making it a desirable area for longer-term rentals and family vacations.

5. Oakwood

  • Appeal: This historic district is known for its beautifully preserved Victorian-era homes and a tight-knit community feel. It offers a peaceful, residential ambiance just a stone’s throw away from downtown Raleigh’s amenities.
  • Airbnb Highlights: Guests can enjoy newly remodeled private studio apartments within historic 1920s buildings, providing easy access to downtown's dining, shopping, and festivals.

These neighborhoods are particularly appealing due to their unique blend of historical charm, modern amenities, and convenient access to Raleigh's key attractions, making them highly sought after by Airbnb guests.

Featured Raleigh Vacation Rental

Spacious Home in Five Points | Close to Downtown

Welcome to our spacious 5-bedroom, 3-bathroom retreat in the heart of the charming Five Points neighborhood, just minutes away from downtown Raleigh! Our home is the perfect blend of modern comfort and classic charm, offering you a relaxing and me...

View this Raleigh Vacation Rental

Tips for Furnishing and Designing an Inviting Airbnb in Raleigh, North Carolina

Understanding Local Regulations and Needs

  • Ensure compliance with Raleigh's short-term rental regulations, including obtaining the necessary zoning permit and displaying the registration number on your listing.

Choosing Functional and Durable Furniture

  • Opt for sturdy, easy-to-clean furniture such as solid beds with storage, sofas with washable covers, and durable dining tables.
  • Select space-saving furniture with big functionality, like sofa beds, folding tables, and ottomans with hidden storage.

Reflecting Raleigh's Style

  • Incorporate contemporary furnishings to align with Raleigh's modern and tech-savvy vibe, especially in areas like the Warehouse District.
  • Use stylish and inviting decor that complements the city's blend of urban and suburban charm.

Enhancing Comfort and Productivity

  • Provide fast WiFi, dedicated workspaces, and high-quality desks and chairs to cater to business travelers and digital nomads.
  • Ensure good lighting and easy access to power outlets in all areas of the property.

Utilizing Smart Storage

  • Implement smart storage solutions such as beds with drawers, wall hooks, and stackable containers to keep the space tidy and organized.

Creating a Welcoming Atmosphere

  • Use mirrors to make the space feel bigger and brighter, and add full-length mirrors for guests getting ready.
  • Incorporate neutral-colored, high-quality towels and basic toiletries, along with a hairdryer and first-aid kit.

Kitchen Essentials

  • Equip the kitchen with essentials like a coffee maker, microwave, toaster, kettle, and a good blender. Also, include basic cookware, utensils, and dinnerware.

Outdoor and Leisure Spaces

  • For properties with outdoor spaces, create a peaceful retreat with sitting areas, fire pits, or game rooms to enhance guest experience.

Accessibility and Safety

  • Ensure the property is accessible to guests with disabilities by incorporating features like ramps, wide doorways, and grab bars in bathrooms.
  • Install smoke detectors, carbon monoxide detectors, and maintain all safety and building codes as required by state and local laws.

Local Touches

  • Add local touches such as artwork or decor that reflects Raleigh's culture and history to make the space feel more authentic and inviting.

Discover Raleigh, North Carolina: Top Attractions and Insider Tips for Your Guests

Must-Visit Attractions

Pullen Park

  • Located near North Carolina State University, this is the first public park in North Carolina and the 5th oldest operating amusement park in the USA.
  • Features include a historic carousel, miniature train, pedal boats, playgrounds, picnic areas, sports fields, and tennis courts.

North Carolina Museum of Art

  • Admission to the permanent collection and Museum Park is free.
  • Explore over a dozen gallery spaces and the 164-acre Ann and Jim Goodnight Museum Park with commissioned art and sculptures.
  • Don't miss the Art to Heart trail for biking.

Marbles Kids Museum

  • Ideal for families with young children, offering hands-on exhibits, a 3D-capable IMAX theater, and daily educational programs.
  • Located in the Moore Square District of downtown Raleigh.

North Carolina Museum of Natural Sciences

  • A comprehensive museum with various exhibits on natural sciences.
  • A great place for both kids and adults to learn and explore.

State Farmers' Market

  • One of the nation’s best and most modern state farmers’ markets.
  • Sample and shop for fresh produce, meats, and gift products from local farmers.
  • Don’t miss the State Farmers' Market Restaurant for a Southern-style breakfast.

William B. Umstead State Park

  • Only 15 minutes from downtown Raleigh, offering 22 miles of hiking trails, 13 miles of bridle or mountain bike trails, camping, fishing, and paddling opportunities.
  • A habitat for various wildlife including beavers, raccoons, and unique bird species.

Raleigh Municipal Rose Garden

  • A serene garden with thousands of flowers, including over 60 varieties of roses.
  • Free outdoor movie series in the summer months.

Historic Oakwood Cemetery

  • A tranquil final resting place with Victorian landscaping and mortuary art.
  • A historical site telling the stories of generations of Raleigh residents.

Contemporary Art Museum (CAM Raleigh)

  • A modern, non-collecting museum featuring new and emerging work by local and national artists.
  • Free admission and located in the Warehouse District of downtown Raleigh.

Insider Tips

Getting Around

  • Use the Capital Area Greenway System for biking and walking trails that connect various parts of the city.

Local Flavors

  • Visit the State Farmers' Market Restaurant for a traditional Southern breakfast.
  • Explore the local culinary scene, including award-winning chefs and craft beer.

Outdoor Adventures

  • Rent kayaks or canoes at Robertson Millpond Preserve for a unique paddling experience through a blackwater swamp habitat.

Family Fun

  • Enjoy the historic carousel and miniature train at Pullen Park.
  • Take in a movie at the Marbles IMAX theater, the only 3D-capable giant screen in North Carolina.

Cultural Experiences

  • Attend a performance at the Martin Marietta Center for Performing Arts, which hosts theatrical productions, symphony concerts, and ballet performances.

Seasonal Activities

  • Check out the North Carolina Chinese Lantern Festival if visiting in the late fall or early winter.

By sharing these attractions and tips, you can help your Airbnb guests make the most of their visit to Raleigh, North Carolina.

Practical Tips to Run a Successful Short Term Rental Business in Raleigh, North Carolina

To ensure the success and smooth operation of a short-term rental business in Raleigh, North Carolina, several practical tips can be implemented. First, it is crucial to adhere to noise regulations by informing guests about quiet hours through clear communication in both digital and physical house manuals. These manuals should also include essential instructions, Wi-Fi passwords, and other pertinent information to enhance the guest experience.

A simplified check-in process can be achieved by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access upon arrival. Additionally, providing detailed parking instructions accompanied by photos can help avoid confusion and ensure a seamless arrival experience.

By maintaining accurate records of guests for three years and complying with local and state tax laws, as well as displaying the required zoning permit number on all advertisements, you can ensure compliance with Raleigh's regulations.

Overall, these measures not only enhance guest satisfaction but also help in managing the property efficiently, reducing potential issues, and ensuring a positive reputation in the competitive short-term rental market in Raleigh.

Short-Term Rental Management Fees in Raleigh, North Carolina (2026)

Short-term rental management fees in Raleigh, North Carolina in 2026 typically range from 15% to 30% of gross rental revenue, depending on the scope of services provided. Full-service management — covering guest communication, channel distribution across Airbnb, Vrbo, and Booking.com, dynamic pricing, cleaning coordination, and 24/7 guest support — generally falls in the 22% to 30% range. Co-hosting or partial-service arrangements that leave more responsibility with the owner usually run 15% to 20%.

Industry-wide management fees have crept upward by roughly 1–2 percentage points since 2024 as operating costs, insurance premiums, and labor expenses have risen across the vacation rental sector. Raleigh-area managers may also charge separately for cleaning turnovers, maintenance dispatch, linen programs, and listing optimization. Some full-service operators in North Carolina now offer guaranteed-rent or revenue-share hybrid models, which can be worth comparing against a flat percentage structure for higher-revenue properties.

Market estimates as of 2026. Conditions vary; consult local operators for current data.

Short-Term Rental Market in Raleigh, North Carolina (2026)

Raleigh, North Carolina, continues to show resilient short-term rental performance heading into 2026. The average daily rate is approximately $172. These figures reflect 2024 baseline data adjusted for 2025–2026 ADR growth of 3–5% and the modest occupancy compression seen across the U.S. short-term rental sector as new supply has entered the market.

For investors and operators evaluating Raleigh, the broader North Carolina dynamic remains favorable: rate strength continues to offset volume softness, keeping RevPAR (revenue per available rental) relatively stable year-over-year. Hyperlocal factors — neighborhood-level demand, seasonality, and the regulatory environment — should be confirmed before making investment or pricing decisions.

Market estimates as of 2026. Conditions vary; consult local operators for current data.

Want in depth compliance analysis for STRs in Raleigh? Check out our Airbnb Estimator Tool tool!

Calculate Your Profit

Key Benefits of Raleigh’s Vacation Rental Market

Airbnb Seasonality in Raleigh, North Carolina

Airbnb management in Orlando benefits from one of the most consistent demand calendars of any U.S. market, with peak seasons driven by major school breaks — particularly summer (June–August), winter holidays, and spring break — when theme park attendance surges and short-term rental occupancy rates routinely exceed 85%. Short term rental management in Orlando also sees strong demand spikes around special events at Walt Disney World and Universal, including holiday festivals, Star Wars Weekends, and the EPCOT International Food & Wine Festival. The shoulder seasons of fall and spring remain surprisingly active compared to other markets, as international visitors and childless couples take advantage of shorter theme park queues and mild Florida weather. Even the historically slower months of September and January see steady bookings from value-seeking domestic travelers, making year-round revenue optimization a key focus for professional Airbnb management in Orlando.

Raleigh’s Top Neighborhoods & Attractions

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Types of STR Properties in Raleigh

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4.8 Guest Rating

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