
The short-term rental market in Saint George, Utah, is thriving, with a median occupancy rate of 58%, an average daily rate of $161, and an average annual host income of $33,000, making it a highly profitable and stable investment opportunity.
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Vacation rental performance in Saint George, Utah has held up through 2025–2026 despite broader supply growth. The average daily rate is approximately $166. These figures reflect 2024 baseline data adjusted for 2025–2026 ADR growth of 3–5% and the modest occupancy compression seen across the U.S. short-term rental sector as new supply has entered the market.
For investors and operators evaluating Saint George, the broader Utah dynamic remains favorable: rate strength continues to offset volume softness, keeping RevPAR (revenue per available rental) relatively stable year-over-year. Hyperlocal factors — neighborhood-level demand, seasonality, and the regulatory environment — should be confirmed before making investment or pricing decisions.
Market estimates as of 2026. Conditions vary; consult local operators for current data.
Regulatory information last reviewed for accuracy in 2026. Local STR ordinances change frequently — verify current rules with the city or county before listing.
These neighborhoods are particularly appealing due to their combination of luxurious amenities, convenient locations, and easy access to St. George's outdoor recreational opportunities, making them top generators of Airbnb revenue in the area.

Sand Cove Villa is an ideal retreat for large groups, family reunions, or sports teams, offering a range of amenities for a memorable stay. This 4,637 square foot home features 7 bedrooms, 8 bathrooms (including one by the pool), and is furnished ...
- A site where families can follow dinosaur tracks, make their own tracks, and engage in dinosaur-themed activities.- **Insider Tip:** Great for families and kids, with interactive exhibits and puzzles.
By sharing these attractions and insider tips, you can help your Airbnb guests make the most of their visit to St. George, Utah.
To ensure a successful and hassle-free short-term rental business in Saint George, Utah, several key practices can be implemented. Here are some practical tips:
Inform your guests about quiet hours and noise regulations to maintain a harmonious environment. Include this information in both digital and physical house manuals to avoid any misunderstandings. This helps in complying with local regulations and prevents potential complaints from neighbors.
Create a detailed digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important information about the property. This manual should clearly outline the use of appliances, safety procedures, and emergency contact details to ensure guests have a smooth and comfortable stay.
Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos and videos to help them navigate any specific steps, such as unlocking doors or finding parking.
Include detailed parking instructions in your house manual, accompanied by photos to help guests identify designated parking areas. This is particularly important in areas with limited parking or specific parking regulations, ensuring that guests do not inadvertently park in prohibited areas.
By implementing these strategies, you can enhance the guest experience, reduce potential issues, and maintain compliance with local regulations, ultimately contributing to a successful short-term rental business in Saint George, Utah.
Short-term rental management fees in Saint George, Utah in 2026 typically range from 15% to 30% of gross rental revenue, depending on the scope of services provided. Full-service management — covering guest communication, channel distribution across Airbnb, Vrbo, and Booking.com, dynamic pricing, cleaning coordination, and 24/7 guest support — generally falls in the 22% to 30% range. Co-hosting or partial-service arrangements that leave more responsibility with the owner usually run 15% to 20%.
Industry-wide management fees have crept upward by roughly 1–2 percentage points since 2024 as operating costs, insurance premiums, and labor expenses have risen across the vacation rental sector. Saint George-area managers may also charge separately for cleaning turnovers, maintenance dispatch, linen programs, and listing optimization. Some full-service operators in Utah now offer guaranteed-rent or revenue-share hybrid models, which can be worth comparing against a flat percentage structure for higher-revenue properties.
Market estimates as of 2026. Conditions vary; consult local operators for current data.
Vacation rental performance in Saint George, Utah has held up through 2025–2026 despite broader supply growth. The average daily rate is approximately $166. These figures reflect 2024 baseline data adjusted for 2025–2026 ADR growth of 3–5% and the modest occupancy compression seen across the U.S. short-term rental sector as new supply has entered the market.
For investors and operators evaluating Saint George, the broader Utah dynamic remains favorable: rate strength continues to offset volume softness, keeping RevPAR (revenue per available rental) relatively stable year-over-year. Hyperlocal factors — neighborhood-level demand, seasonality, and the regulatory environment — should be confirmed before making investment or pricing decisions.
Market estimates as of 2026. Conditions vary; consult local operators for current data.


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