Georgetown, Texas

Everything You Need to Know About Owning a Short Term Rental in Georgetown, Texas

Owning and managing a vacation rental in Georgetown, Texas is no small feat! From average
annual revenue to taxes and regulations on short term rentals in Georgetown this guide has got you covered.

In Georgetown, Texas, short-term rentals are performing strongly, with a median occupancy rate of 61%, an average daily rate of $177, and an average annual host income of $35,000, indicating a stable and profitable market.

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Georgetown, Texas STR Market by the Numbers

The vacation rental market in Georgetown is on fire! Here’s what our data says on how much Airbnb’s in Georgetown can earn on average.

General Rental Data

Average Annual Revenue
$
203880
Average Daily Rate
$
185
Average Occupancy
61
%
Average Property Management Fees
10%-30%

Daily rates

1 Bed Average Daily Rate
$
130
2 Bed Average Daily Rate
$
166
3 Bed Average Daily Rate
$
240
4 Bed Average Daily Rate
$
342

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Airbnb Regulations & Taxes in Georgetown, Texas

Short-Term Rental Market in Georgetown, Texas (2026)

The short-term rental market in Georgetown, Texas remains active in 2026, supported by ongoing visitor demand. The average daily rate is approximately $185. These figures reflect 2024 baseline data adjusted for 2025–2026 ADR growth of 3–5% and the modest occupancy compression seen across the U.S. short-term rental sector as new supply has entered the market.

For investors and operators evaluating Georgetown, the broader Texas dynamic remains favorable: rate strength continues to offset volume softness, keeping RevPAR (revenue per available rental) relatively stable year-over-year. Hyperlocal factors — neighborhood-level demand, seasonality, and the regulatory environment — should be confirmed before making investment or pricing decisions.

Market estimates as of 2026. Conditions vary; consult local operators for current data.

Short-Term Rental Regulations in Georgetown, Texas for 2026

Registration and Permit Requirements

  • Starting November 1, short-term rental owners must register their properties with the City of Georgetown.
  • A $100 registration fee is required for the first year, which will be waived if the application is submitted within the first 60 days of the program’s launch. The permit can be renewed annually for $50.

Contact Information and Compliance

  • Property owners must provide 24/7 contact information for the owner, operator, and a local contact person.
  • Owners must acknowledge all applicable city ordinances as part of the registration process.

Hotel Occupancy Tax

  • Property owners are required to pay the hotel occupancy tax (HOT) monthly through an online portal to the Convention & Visitors Bureau. The HOT tax is 7% based on the nightly rate.

Neighbor Notification

  • Owners must notify neighbors within 200 feet of the property about the short-term rental operation.

Additional Requirements

  • Property owners must provide active listing information and a Good Neighbor brochure as part of the registration.
  • Proof of property insurance may be required, although this is not explicitly stated in the latest updates.

Enforcement and Monitoring

  • The city will use Granicus’ Host Compliance software to track rental properties, customer complaints, owner details, and pricing information.
  • Permits can be revoked or reinstated if property owners fail to pay taxes or comply with city regulations.

Limitations on Rentals

  • Generally, only one short-term rental permit will be allowed per address, unless an exception is granted. This is to prevent owners from renting out multiple bedrooms within a single home.

Regulatory information last reviewed for accuracy in 2026. Local STR ordinances change frequently — verify current rules with the city or county before listing.

Top Neighborhoods Generating Airbnb Revenue in Georgetown, Texas

1. Downtown Georgetown

  • Appeal: Downtown Georgetown is highly appealing due to its proximity to the historic downtown square, which features restaurants, wineries, and unique shops. Guests can easily walk to these attractions, making it an ideal location for those who want to experience the local culture and amenities.
  • Revenue: Properties in this area, such as "Downtown with Heated Private Pool" and "The Harty House - Walking Distance to Downtown!", are highly rated and command premium prices due to their central location and amenities.

2. Georgetown Lake Area

  • Appeal: The Georgetown Lake area is attractive for guests looking for a relaxing getaway with access to water activities. Rentals like "Lake Travis Hilltop Haven" offer amenities such as free golf carts, paddle boards, and floats, enhancing the guest experience.
  • Revenue: These properties often come with additional amenities like pool access and scenic views, which justify higher nightly rates and contribute significantly to Airbnb revenue in the area.

3. Old Town District

  • Appeal: The Old Town District is charming with its historic charm and close proximity to local attractions. Guests appreciate the nostalgic feel and the convenience of being near downtown Georgetown. Properties like the "Charming - Historic Apartment in Old Town District" are favorites among guests.
  • Revenue: The unique historical appeal and central location of these properties make them highly sought after, resulting in higher occupancy rates and revenue.

4. Sun City and Surrounding Areas

  • Appeal: Sun City and its surrounding areas are popular for their family-friendly environment and amenities such as pools and hot tubs. Rentals like the "Spacious Georgetown Apartment, near Sun City" cater to families and retirees, offering a comfortable and relaxed stay.
  • Revenue: These properties, often with multiple bedrooms and amenities like pools, attract larger groups and families, leading to higher revenue due to longer stays and higher occupancy rates.

5. Waterford on Lake Travis

  • Appeal: This area is known for its beautiful lake views and access to recreational activities. Properties such as "Lake Travis Beach Access+Free Golf Cart+PickleBall" offer a comprehensive vacation experience with various included amenities, making them highly appealing to guests.
  • Revenue: The combination of scenic views, recreational activities, and included amenities like golf carts and paddle boards drives up the demand and pricing for these rentals, contributing significantly to Airbnb revenue.

These neighborhoods stand out due to their unique blend of location, amenities, and local attractions, making them highly appealing to guests and generating substantial revenue on Airbnb.

Furnishing and Design Tips for an Inviting Airbnb in Georgetown, Texas

Understand Local Market Dynamics

  • Georgetown's historic downtown and outdoor activities attract a diverse range of guests. Tailor your furnishings to appeal to business travelers, digital nomads, families, and leisure travelers.

Blend Modern Amenities with Local Charm

  • Combine modern amenities like high-speed Wi-Fi, fully equipped kitchens, and comfortable workspaces with local charm such as Texan decor and historic neighborhood features.

Choose Quality Furniture and Linens

  • Invest in high-quality furniture, linens, and beds to ensure guest comfort and satisfaction. This can lead to better reviews and repeat stays.

Incorporate Unique and Locally-Inspired Decor

  • Reflect Georgetown's cultural identity by incorporating unique, locally-inspired decor. This can include bold artwork, handcrafted items, and eco-friendly materials.

Focus on Outdoor Spaces

  • Georgetown guests appreciate outdoor spaces, such as BBQ facilities, patios, and proximity to local attractions like the Inner Space Cavern and Blue Hole Park.

Select Statement Pieces Wisely

  • Invest in statement pieces like couches, coffee tables, and dining room tables that define the space and create a welcoming ambiance. These pieces can be more expensive but are crucial for the overall aesthetic.

Add Plants and Greenery

  • Incorporate plants and greenery to liven up the space and add a touch of natural beauty.

Ensure Functional and Well-Maintained Spaces

  • Maintain high standards of cleanliness and ensure all spaces, including the kitchen and bathrooms, are well-maintained and functional.

Create a Welcoming Ambiance

  • Use stylish and contemporary furniture to improve the overall aesthetic and create a welcoming ambiance that resonates with guests.

Consider Seasonal and Local Events

  • Tailor your furnishings and amenities to cater to seasonal demands and local events, such as summer holidays and winter festivities.

Comply with Local Regulations

  • Ensure your property complies with all local regulations, including obtaining necessary permits and paying hotel occupancy taxes.

Discover Georgetown, Texas: Local Attractions and Insider Tips

Local Attractions

Downtown Georgetown

  • Georgetown Town Square: Known as "The Most Beautiful Town Square in Texas," it features the historic Williamson County Courthouse, numerous shops, restaurants, and activities. Parking is free, and merchants stay open later on First Fridays for evening shopping.

Arts and Culture

  • Georgetown Art Center: A community-driven arts facility with rotating exhibitions, adult and youth art classes, and artist studios. Located in the historic Firehouse No. 1.
  • Georgetown Palace Theatre: A non-profit performing arts theater hosting various productions from October to July. Catch a musical or play at this historic Art Deco theater.

Outdoor Activities

  • Inner Space Cavern: A well-preserved cave system with various tour options, including adventure, hidden passages, ice age, and wild cave tours. Also features gemstone panning and the Saber Tooth Zip Ride.
  • Lake Georgetown: A 1200-acre lake offering camping, bicycling, hiking, horseback riding, boating, fishing, swimming, and picnic areas. It has 16 miles of hiking trails and four camping locations.
  • Blue Hole: A scenic lagoon with picnic spots, wading areas, and restrooms, located just a few blocks from downtown Georgetown.
  • Berry Springs Park and Preserve: Features a 2.5-mile hike and bike trail, camping sites, picnic facilities, a small pond, and an amphitheater.

Historical Sites

  • Williamson County Museum: Displays the history of Williamson County with photographs and artifacts. Offers tours of the square and the Williamson County Courthouse.
  • Grace Heritage Center: A former episcopal church built in 1881, now used as a scenic backdrop for weddings and other events.

Wineries and Breweries

  • Georgetown Winery: Offers locally made wines for tastings and purchases in a historic building in the downtown square.
  • Grape Creek Winery – Georgetown: A tasting room featuring wines from Grape Creek Winery, with an upstairs lounge and outdoor patio for Wine Club members.
  • Rentsch Brewery: A dog- and kid-friendly brewery with a great outdoor setup specializing in old world German and new world American style beers.

Insider Tips

Shopping and Dining

  • Local Shops: Explore the various boutique shops, antique stores, and independent bookstores like Lark & Owl Booksellers in the downtown square.
  • Restaurants: Enjoy comfort food at Monument Cafe, barbecue at Hello Sweetie BBQ, or a fancy dinner at Wildfire, known for its surf-and-turf menu.

Events

  • Red Poppy Festival: An annual event featuring a parade, classic car show, art displays, and activities for kids. Held in the spring.
  • Christmas Stroll: A festive event with twinkly lights, a train ride, visits with Santa, and various amusements in the town square.

Additional Tips

  • Parking: Free parking is available in and around the town square.
  • Visitor Center: Start your visit at the Georgetown Visitors Center for maps and suggestions.
  • Wildflowers: Check the Texas Wildflower Report on Facebook for the best places to see wildflowers in the spring.

By sharing these attractions and insider tips, you can help your Airbnb guests make the most of their visit to Georgetown, Texas.

Practical Tips to Run a Successful Short-Term Rental Business in Georgetown, Texas

To ensure a successful and compliant short-term rental business in Georgetown, Texas, several practical tips can be implemented. First, it is crucial to adhere to and communicate noise regulations to your guests, including informing them about quiet hours to maintain neighborhood harmony. Create a comprehensive digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details to enhance guest convenience and satisfaction.

Streamline the check-in process by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access upon arrival. Additionally, provide clear parking instructions accompanied by photos to avoid any confusion. This attention to detail not only enhances the guest experience but also helps in complying with the city's regulations, such as notifying neighbors within 200 feet of the property and ensuring all applicable city ordinances are acknowledged.

By focusing on these aspects, you can ensure a smooth and enjoyable experience for your guests while maintaining compliance with Georgetown's short-term rental ordinances.

Short-Term Rental Management Fees in Georgetown, Texas (2026)

Short-term rental management fees in Georgetown, Texas in 2026 typically range from 15% to 30% of gross rental revenue, depending on the scope of services provided. Full-service management — covering guest communication, channel distribution across Airbnb, Vrbo, and Booking.com, dynamic pricing, cleaning coordination, and 24/7 guest support — generally falls in the 22% to 30% range. Co-hosting or partial-service arrangements that leave more responsibility with the owner usually run 15% to 20%.

Industry-wide management fees have crept upward by roughly 1–2 percentage points since 2024 as operating costs, insurance premiums, and labor expenses have risen across the vacation rental sector. Georgetown-area managers may also charge separately for cleaning turnovers, maintenance dispatch, linen programs, and listing optimization. Some full-service operators in Texas now offer guaranteed-rent or revenue-share hybrid models, which can be worth comparing against a flat percentage structure for higher-revenue properties.

Market estimates as of 2026. Conditions vary; consult local operators for current data.

Short-Term Rental Market in Georgetown, Texas (2026)

The short-term rental market in Georgetown, Texas remains active in 2026, supported by ongoing visitor demand. The average daily rate is approximately $185. These figures reflect 2024 baseline data adjusted for 2025–2026 ADR growth of 3–5% and the modest occupancy compression seen across the U.S. short-term rental sector as new supply has entered the market.

For investors and operators evaluating Georgetown, the broader Texas dynamic remains favorable: rate strength continues to offset volume softness, keeping RevPAR (revenue per available rental) relatively stable year-over-year. Hyperlocal factors — neighborhood-level demand, seasonality, and the regulatory environment — should be confirmed before making investment or pricing decisions.

Market estimates as of 2026. Conditions vary; consult local operators for current data.

Want in depth compliance analysis for STRs in Georgetown? Check out our Airbnb Estimator Tool tool!

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Key Benefits of Georgetown’s Vacation Rental Market

Airbnb Seasonality in Georgetown, Texas

Airbnb management in Orlando benefits from one of the most consistent demand calendars of any U.S. market, with peak seasons driven by major school breaks — particularly summer (June–August), winter holidays, and spring break — when theme park attendance surges and short-term rental occupancy rates routinely exceed 85%. Short term rental management in Orlando also sees strong demand spikes around special events at Walt Disney World and Universal, including holiday festivals, Star Wars Weekends, and the EPCOT International Food & Wine Festival. The shoulder seasons of fall and spring remain surprisingly active compared to other markets, as international visitors and childless couples take advantage of shorter theme park queues and mild Florida weather. Even the historically slower months of September and January see steady bookings from value-seeking domestic travelers, making year-round revenue optimization a key focus for professional Airbnb management in Orlando.

Georgetown’s Top Neighborhoods & Attractions

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Types of STR Properties in Georgetown

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