Now is the Time to Market Longer Term Stays to Snowbirds

When winter finally hits, your rental is prime real estate – and you may not even know it! Snowbirds are always looking for a great location where they can escape the cold and go somewhere for a few weeks or even months while they wait out the winter season.

Fall and winter are the premier seasons to for people to choose longer stays in your vacation rentals. Seniors have the time available to travel more.

You have plenty to offer, primarily if your rental is located in a warmer area of the country. Here are some ways to make your rental a hot ticket item for seniors traveling in the fall and winter:

• Market the Sparse Crowds: Is your vacation rental located in a premier travel spot? During the fall and winter, you know your tourist count goes down, which means those who rent your property will get to enjoy all the attractions and amenities more privately than they would in the summer.
• Discuss all the Great things in the Off-Season: Now you want to highlight what there is to do in your area during the low seasons. Whether it is a festival, unknown attractions that only open at this time of the year, best places to watch fall leaves, and even events that take place from September through March.
• Use Photographs of Couples: While creating these advertisements, you want to use images that include couples and people of a certain age being active and enjoying your region.

One of the key benefits of marketing your property for snowbirds is that you get longer stays. With a long-term contract in place with us, you do not have to worry about continually finding replacements for your rental properties during the off-season, and that means more profits for you. Let RedAwning help you get more renters during the off-season with our excellent marketing platform.